Salesforce announces data integrations with Google Analytics 360
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How Will AI Affect Marketing Efforts?
The Challenges of Reaching an Omnichannel Audience
Why Programmatic Advertising Delivers Results
Desktop and Mobile Ad Revenue Surpasses TV for the First Time
5 Digital Marketing Tips To Increase Your Brand's Growth
eMarketer Releases New Programmatic Advertising Estimates
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Why Brands Are Asking Agencies -- 'Do We Really Need All These People?'
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Why Retail Is Getting 'Experience' Wrong
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The Exact 3 Closing Words That Maximize Email Results
Email Marketing Testing That Actually Improves Return on Investment
Former GE CEO Jack Welch says leaders have 5 basic traits — and only 2 can be taught
8 levers to optimize your conversion funnel